首頁外文書商業行銷企業管理 〉The Attacker's Advantage: Turning Uncertainty into Breakthrough Opportunities

The Attacker's Advantage: Turning Uncertainty into Breakthrough Opportunities 其它優惠/消息


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內容簡介

暢銷作家、全球各大CEO御用顧問,用40年磨練的精準目光告訴你如何在改變之中占得先機。

世界正在經歷結構性的改變,而現在改變背後的力量走到了一個大拐彎的路口,未來會有指數般增加的改變,也將會帶來指數般增加的機會──問題是,你該如何把握良機?

這本《Attacker's Advantage》就是一本教戰手冊。在模糊、混亂、變動、複雜的時代,所有的企業、所有的領袖都面臨了前所未有的挑戰,而本書就要教你如何看清局勢、先發制人、掌握致勝先機。

你要留在舒適的舊世界內,以退為進、慢慢累積,還是走出去創造一番新事業,後發卻先至,把那些守舊的前輩遠遠拋在後頭?

Ram Charan是世界知名的顧問,客戶多為CEO、經理人、董事,他因未能替複雜的商業問題提出務實的解決方案而深受敬重。他曾於哈佛商學院攻讀MBA及博士學位,並以優異成績畢業。他和Larry Bossidy合著有暢銷全球的《Execution: The Discipline of Getting Things Done》。


The forces driving today's world of structural change create sharp bends in the road that can lead to major explosions in your existing market space. But exponential change also offers exponential opportunities. How do you leverage change to go on the offense? "The Attacker's Advantage" is the game plan for winning in an era of ambiguity, volatility, and complexity, when every leader and every business is being challenged in new and unexpected ways. Ram Charan, harnessing an unequalled depth and breadth of experience working with leaders and companies around the globe, provides tested, practical tools to help you: -Build the perceptual acuity to see around corners and detect, ahead of others, those forces--especially people, who are the catalysts of change--that could radically reshape a company or industry -Have the mindset to see opportunity in uncertainty -Commit to a new path forward despite the unknowns, positioning your business to make the next move ahead of competitors -Break the blockages that can hold your company back -Know when to accelerate and when to shift the short-term and long-term balance -Make your organization agile and steerable by aligning people, priorities, decision-making power, budgeting and capital allocation, and key performance indicators to the new realities of the marketplace "The Attacker's Advantage" provides a stark and simple challenge: stay in a legacy world of incremental gains or defensiveness, or be an attacker by creating a new world, scaling it up quickly, ahead of the traditional players.








詳細資料

誠品26碼 /2680982951002
ISBN 13 /9781610394741
ISBN 10 /1610394747
EAN /9781610394741

頁數224
尺寸21.1X18.1X2.1CM
裝訂精裝
級別
語言英文
成份0.00




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