The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did | 誠品線上

The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did

作者 Julian Watkins
出版社 Ingram International Inc
商品描述 The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did:,Morethan100illustratedexamplesofsuccessfulpromotionsdemonstratetheingredientsthat

內容簡介

內容簡介 More than 100 illustrated examples of successful promotions demonstrate the ingredients that make ads click. These are the effective ads that sold millions of dollars of merchandise, from Rolls Royce automobiles to Lux Soap, Coca-Cola, and Campbell's Soup. Discover how the ads came into being, explained in their creators' own words.

商品規格

書名 / The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did
作者 / Julian Watkins
簡介 / The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did:,Morethan100illustratedexamplesofsuccessfulpromotionsdemonstratetheingredientsthat
出版社 / Ingram International Inc
ISBN13 / 9781607966340
ISBN10 /
EAN / 9781607966340
誠品26碼 /
尺寸 / 27.9X21.6X1.6CM
重量(g) / 875.4
語言 / 3:英文
級別 / N:無
頁數 / 252
裝訂 / H:精裝

活動