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Pre-Suasion: A Revolutionary Way to Influence and Persuade 其它優惠/消息


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內容簡介

Influence established Cialdini as the world’s foremost authority on the science of persuasion, winning plaudits from such figures as Dan Pink, Chip Heath and Tom Peters. In Pre-suasion, Cialdini builds on his investigations into the subtle world of influence to reveal that the best persuaders succeed not only because of what they say or how they say it, but because of what they do in the moment before they deliver their message. In the process he draws on a series of compelling case studies and a profound understanding of human psychology to offer a ground-breaking work that is both fascinating and brilliantly practical.







詳細資料

誠品26碼 /2681344651004
ISBN 13 /9781847941428
ISBN 10 /1847941427
EAN /9781847941428

頁數432
尺寸23.4X15.3CM
裝訂平裝
級別
語言英文
成份




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