首頁外文書商業行銷商務趨勢 〉How to Speak Money
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How to Speak Money
201412月 

How to Speak Money


作者  /  John Lanchester

出版社 / FABER & FABER LTD

出版日期 / 2014/09/04

商品語言 / 英文

裝訂 / 平裝

定價 / NT$499

售價 / 9折, NT$ 449

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內容簡介

金錢,最國際化的關鍵語言

《大債時代》作者全新出擊!現代最國際化的語言是什麼?原來不是英文,而是『金錢』─這門關鍵語言你是聽說讀寫精通流利,還是結結巴巴詞不達意?過去20年以來金融用語發展得愈益複雜晦澀,「衍生性金融商品」、「債券殖利率」這些詞彙真讓小市民眼冒金星手心發汗;與此同時,我們生存的世界卻大幅度被懂得這門語言的少數人左右。該是時候扭轉局勢了!讓史上最強的經濟入門作家之一,領你攻克金融核心詞彙ABC,重新掌握個人經濟命運。
 

An entertaining and indispensable guide to the language of finance and economics by the writer hailed for “explain[ing] complex stuff in a down-to-earth and witty style” (The Economist).

To those who don’t speak it, the language of money can seem impenetrable and its ideas too complex to grasp. In How to Speak Money, John Lanchester—author of the New York Times best-selling book on the financial crisis, I.O.U.—bridges the gap between the money people and the rest of us.

With characteristic wit and candor, Lanchester reveals how the world of finance really works: from the terms and conditions of your personal checking account to the evasions of bankers appearing in front of Congress. As Lanchester writes, we need to understand what the money people are talking about so that those who speak the language don’t just write the rules for themselves.

Lanchester explains more than 300 words and phrases from “AAA rating” and “amortization” to “yield curve” and “zombie bank.” He covers things we say or hear every day—such as GDP, the IMF, credit, debt, equity, and inflation—and explains how hedge funds work, what the World Bank does, and why the language of money has gotten so complicated. Along the way he draws on everything from John Maynard Keynes to the Wu-Tang Clan, Friedrich Hayek to Thomas Piketty, The Wealth of Nations to Game of Thrones.

A primer, a polemic, and a reference book, How to Speak Money makes economics understandable to anyone. After all, “money,” as Lanchester writes, “is a lot like babies, and once you know the language, the rule is the same as that put forward by Dr. Spock: ‘Trust yourself. You know more than you think you do.’”








詳細資料

誠品26碼 /2680919521001
ISBN 13 /9780571309825
ISBN 10 /0571309828
EAN /9780571309825

頁數304
尺寸23.4X15.3X2.2CM
裝訂平裝
級別
語言英文
成份




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