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Houston, We Have a Narrative: Why Science Needs Story

Houston, We Have a Narrative: Why Science Needs Story


作者  /  Randy Olson

出版社 / UNIVERSITY OF CHICAGO

出版日期 / 2015/09/01

商品語言 / 英文

裝訂 / 平裝

定價 / NT$700

售價 / 9折, NT$ 630

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Houston, We Have a Narrative: Why Science Needs Story 其它優惠/消息


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內容簡介

Ask a scientist about Hollywood, and you'll probably get eye rolls. But ask someone in Hollywood about science, and they'll see dollar signs: moviemakers know that science can be the source of great stories, with all the drama and action that blockbusters require.
 
That's a huge mistake, says Randy Olson: Hollywood has a lot to teach scientists about how to tell a story-and, ultimately, how to do science better. With Houston, We Have a Narrative, he lays out a stunningly simple method for turning the dull into the dramatic. Drawing on his unique background, which saw him leave his job as a working scientist to launch a career as a filmmaker, Olson first diagnoses the problem: When scientists tell us about their work, they pile one moment and one detail atop another moment and another detail-a stultifying procession of "and, and, and." What we need instead is an understanding of the basic elements of story, the narrative structures that our brains are all but hardwired to look for-which Olson boils down, brilliantly, to "And, But, Therefore," or ABT. At a stroke, the ABT approach introduces momentum ("And"), conflict ("But"), and resolution ("Therefore")-the fundamental building blocks of story. As Olson has shown by leading countless workshops worldwide, when scientists' eyes are opened to ABT, the effect is staggering: suddenly, they're not just talking about their work-they're telling stories about it. And audiences are captivated.
 
Written with an uncommon verve and enthusiasm, and built on principles that are applicable to fields far beyond science, Houston, We Have a Narrative has the power to transform the way science is understood and appreciated, and ultimately how it's done.







詳細資料

誠品26碼 /2681339088006
ISBN 13 /9780226270845
ISBN 10 /022627084X
EAN /9780226270845

頁數256
裝訂平裝
級別
語言英文
成份


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