首頁外文書商業行銷企業管理 〉Managing Operations Across the Supply Chain
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Managing Operations Across the Supply Chain

Managing Operations Across the Supply Chain


作者  /  Morgan Swink/ Steven A. Melnyk/ M. Bixby Cooper/ Janet L. Hartley

出版社 / 美商麥格羅希爾國際股份有限公司台灣分公司

出版日期 / 2016/11/22

商品語言 / 英文

裝訂 / 平裝

定價 / NT$1,200

售價 / 9折, NT$ 1,080

※ 無庫存


Managing Operations Across the Supply Chain 其它優惠/消息


introduction all_character catelog


內容簡介

1.The primary focus of the book is operations management, however, the text provides a “supply chain” perspective. A unique aspect of the text is the examination of both the upstream (supply-side) and downstream (demand-side) aspects of the supply chain, including a discussion of marketing and customer relationships.
2.Three key themes are highlighted throughout the book: global issues, relationships, and sustainability.
3.New emphasis on technologies, especially on emerging opportunities offered by big data, robots, 3D printing, omni channel, among others
4.One or more new case has been added to each chapter.







詳細資料

誠品26碼 /2681418282004
ISBN 13 /9781259254918
ISBN 10 /1259254917
EAN /9781259254918

頁數640
尺寸27.6X21.5X2CM
裝訂平裝
級別
語言英文
成份




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