首頁外文書商業行銷 〉商務趨勢 新書列表

商務趨勢,商業行銷 新書列表

The Four: Or, How to Build A Trillion Dollar Company

The Four: Or, How to Build A Trillion Dollar Company

作者:Scott Galloway

BANTAM UK

亞馬遜、蘋果、臉書和谷歌可說是當代科技界的F4,...

NT$770

9折, NT$693

Six Billion Shoppers

Six Billion Shoppers

作者:Porter Erisman

ST. MARTIN'S PRESS

NT$595

9折, NT$536

Streampunks: How YouTube and the New Creators Are Transforming Our Lives

Streampunks: How YouTube and the New Creators Are Transforming Our Lives

作者:Robert Kyncl/ Maany Peyvan

VIRGIN BOOK LTD.

Youtube商務長與Google首席演說撰稿人...

NT$599

NT$599

Pocket World in Figures (2018)

Pocket World in Figures (2018)

作者:The Economist

THE ECONOMIST BOOKS

英國《經濟學人》出版,每年銷售超過20萬本 結合...

NT$605

79折, NT$478

Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You

Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You

作者:Geoffrey G. Parker/ Marshall W. van Alstyne/ Sangeet Paul Choudary

W. W. NORTON & COMPANY, INC.

NT$630

79折, NT$498

Faster, Higher, Farther: The Inside Story of the Volkswagen Scandal

Faster, Higher, Farther: The Inside Story of the Volkswagen Scandal

作者:Jack Ewing

BANTAM UK

NT$599

79折, NT$473

The One Device: The Secret History of the iPhone

The One Device: The Secret History of the iPhone

作者:Brian Merchant

TRANSWORLD PUBLISHERS LTD.

資深科技記者揭露不為人知的iPhone秘史── ...

NT$499

NT$499

Why Arent They Shouting? A Bankers Tale of Change, Computers and Perpetual Crisis

Why Aren't They Shouting? A Banker's Tale of Change, Computers and Perpetual Crisis

作者:Kevin Rodgers

RANDOM CENTURY GROUP LIMITED

「以生動、第一人稱的方式,描述金融業的真貌…活潑...

NT$550

79折, NT$435

Head in the Cloud: Why Knowing Things Still Matters When Facts Are So Easy to Look Up

Head in the Cloud: Why Knowing Things Still Matters When Facts Are So Easy to Look Up

作者:William Poundstone

LITTLE BROWN AND COMPANY

NT$280

9折, NT$252

Machine, Platform, Crowd: Harnessing the Digital Revolution

Machine, Platform, Crowd: Harnessing the Digital Revolution

作者:Andrew McAfee/ Erik Brynjolfsson

W. W. NORTON & COMPANY, INC.

即使機器、平台與群眾已成為當今時代的主軸,其對立...

NT$759

NT$759

The Decision Book: Fifty Models for Strategic Thinking (New Ed.)

The Decision Book: Fifty Models for Strategic Thinking (New Ed.)

作者:Mikael Krogerus/ Roman Tschappeler

PROFILE BOOKS LTD

人生最大的挑戰就是了解自己、做對選擇。這本「選擇...

NT$550

79折, NT$435

The End of Money: The Story of Bitcoin, Cryptocurrencies and the Blockchain Revolution

The End of Money: The Story of Bitcoin, Cryptocurrencies and the Blockchain Revolution

作者:New Scientist

JOHN MURRAY PUBLISHERS LTD.

NT$599

NT$599