內容簡介
內容簡介 羅蘭．巴特被稱為繼沙特之後當代西方知識界最具影響力的怪傑，蒙田之後最富才華的散文家。他在符號學、精神分析批評、解釋學、解構主義諸領域都有卓越建樹，對西方文論和文化研究影響深遠。《戀人絮語》是他晚年代表作。神話學解讀 巴特寫作《神話學》的年代，是一個歐美大眾文化產品大量出現的時代。 在這些文章裡，巴特表達出一種必須創出新理論來談論它們的迫切感，他想要解讀包含流行事物和其媒介再現中的訊息。 在背後推動他的力量，乃是一股尋求意義的慾念。像是一個在沙漢上傾聽貝殼祕密的好奇小孩，巴特帶著他獨有的記號學嗅覺，為一個又一個記號學材料作出詮釋，孕育著一個在生長的年輕學科。Beautiful reissue of this unique classic collection, featuring a newly translated essay not included in previous collectionsIn this magnificent and often surprising collection of essays Barthes explores the myths of mass culture. Taking subjects as diverse as wrestling, films, plastic and cars, Barthes elegantly deciphers the symbols and signs embedded deep in familiar aspects of modern life, unmasking the hidden ideologies and meanings which implicitly affect our thought and behaviour. This early classic of semiotics from one of France's greatest thinkers may irrevocably change the way you view the world around you.
