Social Media Marketing All-In-One for Dummies | 誠品線上

Social Media Marketing All-In-One for Dummies

作者 Michelle Krasniak ; Jan Zimmerman ; Deborah Ng
出版社 Ingram International Inc
商品描述 Social Media Marketing All-In-One for Dummies:,GetsocialwiththebestsellingsocialmediamarketingbookNopersoncanignoresocialmediathesedays--andnobusinesscanaffor

內容簡介

內容簡介 Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.

作者介紹

作者介紹 Michelle Krasniak helps clients all over the world develop and execute successful content and social media marketing strategies. With over 20 years of experience as a content creator, she brings to the table a unique combination of creativity and business acumen. Jan Zimmerman is the owner of Watermelon Mountain Web Marketing and has helped businesses of all sizes use online marketing and social media tools for more than 15 years. Deborah Ng is a professional blogger and social media enthusiast who grew her writing blog into the number one online community for freelance writers before selling in 2010.

商品規格

書名 / Social Media Marketing All-In-One for Dummies
作者 / Michelle Krasniak ; Jan Zimmerman ; Deborah Ng
簡介 / Social Media Marketing All-In-One for Dummies:,GetsocialwiththebestsellingsocialmediamarketingbookNopersoncanignoresocialmediathesedays--andnobusinesscanaffor
出版社 / Ingram International Inc
ISBN13 / 9781119696872
ISBN10 /
EAN / 9781119696872
誠品26碼 /
尺寸 / 23.6X18.8X4.8CM
重量(g) / 1020.6
語言 / 3:英文
尺寸 / 23.6X18.8X4.8CM
裝訂 / P:平裝
頁數 / 784
級別 / N:無