| 作者 | Erik Larson |
|---|---|
| 出版社 | Ingram International Inc |
| 商品描述 | Naked Consumer: How Our Private Lives Become Public Commodities：Afterreceivingasuddensurgeofjunkmaildirectedatnewparents--eventhoughhiswifeatthetimewasmerelypr |
內容簡介 After receiving a sudden surge of junk mail directed at new parents--even though his wife at the time was merely pregnant-- Erik Larson, the National Bestselling author, set out to explore the lengths companies go to spy on individual consumers. Posing as a CEO of a fictitious direct-mail corporation, Larson infiltrated companies that gather and sell personal information to assist businesses in their marketing campaigns. He discovered the systems used to gather personal data, the staggering amount of personal information companies can gather, and the government's role in helping companies learn about you.
作者介紹 Erik Larson is the author of five national bestsellers, including The Devil in the White City and In the Garden of Beasts, which have collectively sold more than 6.5 million copies. His books have been published in seventeen countries.
| 書名 / | Naked Consumer: How Our Private Lives Become Public Commodities |
|---|---|
| 作者 / | Erik Larson |
| 簡介 / | Naked Consumer: How Our Private Lives Become Public Commodities：Afterreceivingasuddensurgeofjunkmaildirectedatnewparents--eventhoughhiswifeatthetimewasmerelypr |
| 出版社 / | Ingram International Inc |
| ISBN13 / | 9780140233032 |
| ISBN10 / | |
| EAN / | 9780140233032 |
| 誠品26碼 / | |
| 裝訂 / | P:平裝 |
| 語言 / | 3:英文 |
| 頁數 / | 288 |
| 重量(g) / | 226.8 |
| 級別 / | N:無 |
| 尺寸 / | 19.6X13.0X1.8CM |
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.
最佳賣點 : Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.