How Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space Exploration | 誠品線上

How Big Things Get Done: The Surprising Factors Behind Every Successful Project, from Home Renovations to Space Exploration

內容簡介

內容簡介 Shortlisted for Financial Times and Schroders Business Book of the Year 2023‘Important, timely, instructive and entertaining’ – Daniel Kahneman, bestselling author of Thinking, Fast and SlowWorld expert Bent Flyvbjerg and bestselling author Dan Gardner reveal the secrets to successfully planning and delivering ambitious projects on any scale.Nothing is more inspiring than a big vision that becomes a triumphant new reality. Think of how Apple’s iPod went from a project with a single employee to an enormously successful product launch in eleven months. But such successes are the exception. Consider how London’s Crossrail project delivered five years late and billions over budget. More modest endeavours, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why?Understanding what distinguishes the triumphs from the failures has been the life’s work of Oxford professor Bent Flyvbjerg. In How Big Things Get Done, he identifies the errors that lead projects to fail, and the research-based principles that will make yours succeed:- Understand your odds. If you don’t know them, you won’t win.- Plan slow, act fast. Getting to the action quick feels right. But it’s wrong.- Think right to left. Start with your goal, then identify the steps to get there.- Find your Lego. Big is best built from small.- Master the unknown unknowns. Most think they can’t, so they fail. Flyvbjerg shows how you can.Full of vivid examples ranging from the building of the Sydney Opera House to the making of the latest Pixar blockbusters, How Big Things Get Done reveals how to get any ambitious project done – on time and on budget.

作者介紹

作者介紹 Bent FlyvbjergBent Flyvbjerg is a professor at Oxford University, an economist, and ‘the world’s leading megaproject expert’, according to global accounting network KPMG. He has consulted on over one hundred projects costing $1 billion or more and has been knighted by the Queen of Denmark.Dan GardnerDan Gardner is a journalist and the New York Times bestselling author of Risk, Future Babble and Superforecasting (with Philip E. Tetlock).

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最佳賣點

最佳賣點 : 牛津大學經濟學教授Bent Flyvbjerg傳授成功推動大型開發案的關鍵七心法

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