內容簡介
內容簡介 Why do some businesses thrive, while many more struggle and fail? A key reason and the focus of this book is strategic alignment. This is the careful arrangement of the various elements of an enterprise from its business strategy to its organisation to best support the fulfillment of its long-term purpose. The best-aligned enterprises are the best performing. Most executives recognise that their enterprises should be managed in this aligned way, but lack a robust system of thought to allow them to execute strategic alignment effectively and realise its full benefits. There are thousands of organisations globally that are operating below their potential simply because they are not aligned. This book aims to change that. In Align, Jonathan Trevor provides a blueprint for how strategic alignment can be effectively developed, implemented and sustained. Drawing upon active research at the University of Oxford's Said Business School, Jonathan also provides practical case studies and evidence-based insights culminating in a thoughtful and compelling message to help leaders everywhere to improve their alignment and enterprise performance.
作者介紹
作者介紹 Professor Jonathan Trevor is a management researcher, author, advisor, speaker and teacher on the subject of strategy and organisation. Jonathan works extensively with executive leadership teams in all sectors and internationally to apply his research to help them transform their businesses to be fit for purpose.His academic work is published regularly in leading journals, including Harvard Business Review and MIT Sloan Management Review. His research has been featured widely in the media, and he has provided expert comment for the Financial Times, BBC, Wall Street Journal, CNN and Forbes.Jonathan serves on the faculty of the University of Oxford Said Business School, and teaches on the Oxford MBA, Executive MBA and international executive education programmes. Previously he was a lecturer at the University of Cambridge Judge Business School. He holds a PhD in management studies and economics from the University of Cambridge and was a visiting doctoral scholar at the Massachusetts Institute of Technology.