內容簡介
內容簡介 哈佛商學院名師及當代最具影響力的創新大師克里斯汀生探討如何透過創新使國家擺脫貧困《創新的兩難》和《你要如何衡量你的人生？：哈佛商學院最重要的一堂課》作者克里斯汀生及聯合作者Efosa Ojomo、Karen Dillon揭露為何大量的經濟發展投資無法帶來可持續性的繁榮景象，提供打破現況的解決方和和永久的改變。目前全球面臨最嚴重的問題之一就是貧窮。數十年來，我們總是假設聰明和善良的人最終能改變貧窮國家經濟軌跡，從教育到衛生保健，基礎建設到剷除貪污，太多的解決方案仍必須依賴大量的反覆試驗。但實質上，計畫必須執行在需要幫助的區域，以灌注大量的資源，並期待隨著時間歷練而發生改變。但往往期望卻不是一個有效的方法。克里斯汀生和聯合作者們透過本書揭露解決貧困的核心悖論。目前的解決方案並未產生一致的結果，在某些案例中反而令問題惡化，甚至有20個國家即使接受數十億美元的金援卻反而更加貧窮。作者應用他所熟知理論分析，提出更好的方法，正確的創新方式不僅可建立一家企業，還可建立一個國家。運用美國經濟發展的成功案例，包括福特汽車、伊士曼化工、柯達和勝家裁縫機等，也同時展示成功模式如何在其他國家運作，例如日本、南韓、奈及利亞、盧安達、印度和墨西哥等。書中的想法將幫助渴望持續成長的企業，這不僅是一本商業用書，對於希望讓世界更美好及更繁榮的人來說，這絕對是一個改變的開始。 Clayton M. Christensen, the author of such business classics as The Innovator’s Dilemma and the New York Times bestseller How Will You Measure Your Life, and co-authors Efosa Ojomo and Karen Dillon reveal why so many investments in economic development fail to generate sustainable prosperity, and offers a groundbreaking solution for true and lasting change.Global poverty is one of the world’s most vexing problems. For decades, we’ve assumed smart, well-intentioned people will eventually be able to change the economic trajectory of poor countries. From education to healthcare, infrastructure to eradicating corruption, too many solutions rely on trial and error. Essentially, the plan is often to identify areas that need help, flood them with resources, and hope to see change over time.But hope is not an effective strategy.Clayton M. Christensen and his co-authors reveal a paradox at the heart of our approach to solving poverty. While noble, our current solutions are not producing consistent results, and in some cases, have exacerbated the problem. At least twenty countries that have received billions of dollars’ worth of aid are poorer now.Applying the rigorous and theory-driven analysis he is known for, Christensen suggests a better way. The right kind of innovation not only builds companies—but also builds countries. The Prosperity Paradox identifies the limits of common economic development models, which tend to be top-down efforts, and offers a new framework for economic growth based on entrepreneurship and market-creating innovation. Christensen, Ojomo, and Dillon use successful examples from America’s own economic development, including Ford, Eastman Kodak, and Singer Sewing Machines, and shows how similar models have worked in other regions such as Japan, South Korea, Nigeria, Rwanda, India, Argentina, and Mexico.The ideas in this book will help companies desperate for real, long-term growth see actual, sustainable progress where they’ve failed before. But The Prosperity Paradox is more than a business book; it is a call to action for anyone who wants a fresh take for making the world a better and more prosperous place.
