BUILT TO LAST | 誠品線上

BUILT TO LAST

作者 JAMES. C. COLLINS
出版社 HARPERCOLLINS PUBLISHERS
商品描述 BUILT TO LAST:高居美國(商業週刊)暢銷書排行榜五十五個月蟬聯美國商業暢銷書排行榜七年全球發行十七種不同語言版本全球銷售超過三百萬冊優異、卓越的企業是否能永續經

內容簡介

內容簡介 Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?" Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.

各界推薦

各界推薦 高居美國(商業週刊)暢銷書排行榜五十五個月 蟬聯美國商業暢銷書排行榜七年 全球發行十七種不同語言版本 全球銷售超過三百萬冊 優異、卓越的企業是否能永續經營,成為高瞻遠矚的企業典範?柯林斯和薄樂斯花了六年時間研究這一問題,他們對上述問題提出了肯定的答案:單單靠削減成本、組織重整或追求利潤,無法造就偉大的企業,能歷久不衰的百年基業,往往是能固守核心價值的卓越企業。

商品規格

書名 / BUILT TO LAST
作者 / JAMES. C. COLLINS
簡介 / BUILT TO LAST:高居美國(商業週刊)暢銷書排行榜五十五個月蟬聯美國商業暢銷書排行榜七年全球發行十七種不同語言版本全球銷售超過三百萬冊優異、卓越的企業是否能永續經
出版社 / HARPERCOLLINS PUBLISHERS
ISBN13 / 9780060516406
ISBN10 / 0060516402
EAN / 9780060516406
誠品26碼 / 2611312729008
頁數 / 368
注音版 /
裝訂 / P:平裝
語言 / 3:英文
級別 / N:無

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