內容簡介
內容簡介 FROM GRAPHIC DESIGNER JEFFREY BACON Discover the top 20 ways you can add impact and clarity when creating visuals. Learn how to break through the walls of clutter and effectively deliver your message by using the timeless tips gleaned from 30+ years in movie marketing. A career dedicated to solutions that grab attention and engage the viewer to want more - all in the blink of an eye. Launching a new movie is a daunting task, usually beginning with a poster, an ephemeral invitation that has neither motion nor sound yet must tease a grand experience delivered to all the senses. It's an art form conceived in the dreams of the writers and filmmakers, hence the title: DREAMS FOR SALE. The ups and downs in Jeffrey's journey are balanced by a humor-filled perspective and a relentless desire to do great, never just good.