

Wonder Boy: Tony Hsieh, Zappos and the Myth of Happiness in Silicon Valley
出版日期:
2023/04/26
66
649428
查詢門市庫存
【台裔CEO創辦人謝家華】以「提供最好的客戶服務」和會員制度,讓品牌Zappos在美國鞋業零售商佔一席之地!
內容簡介
【台裔CEO創辦人謝家華】
以「提供最好的客戶服務」和會員制度,
讓品牌Zappos在美國鞋業零售商佔一席之地!
Tony Hsieh’s first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. In 1998, Hsieh sold his first company to Microsoft for $265 million. About a decade later, he sold online shoe empire Zappos to Amazon for $1.2 billion.
The secret to his success? Making his employees happy.
At its peak, Zappos’s employee-friendly culture was so famous across the tech industry that it became one of the hardest companies to get hired at, and CEOs from other companies regularly toured the headquarters. But Hsieh’s vision for change didn’t stop with corporate culture: Hsieh went on to move Zappos headquarters to Las Vegas and personally funded a nine-figure campaign to revitalize the city’s historic downtown area. There, he could be found living in an Airstream and chatting up the locals. But Hsieh’s forays into community-revival projects spun out of control as his issues with mental health and addiction ramped up, creating the opportunity for more enablers than friends to stand in his mercurial good graces.
Drawing on hundreds of interviews with a wide range of people whose lives Hsieh touched, journalists Angel Au-Yeung and David Jeans craft a rich portrait of a man who was plagued by the pressure to succeed but who never lost his generous spirit.
The secret to his success? Making his employees happy.
At its peak, Zappos’s employee-friendly culture was so famous across the tech industry that it became one of the hardest companies to get hired at, and CEOs from other companies regularly toured the headquarters. But Hsieh’s vision for change didn’t stop with corporate culture: Hsieh went on to move Zappos headquarters to Las Vegas and personally funded a nine-figure campaign to revitalize the city’s historic downtown area. There, he could be found living in an Airstream and chatting up the locals. But Hsieh’s forays into community-revival projects spun out of control as his issues with mental health and addiction ramped up, creating the opportunity for more enablers than friends to stand in his mercurial good graces.
Drawing on hundreds of interviews with a wide range of people whose lives Hsieh touched, journalists Angel Au-Yeung and David Jeans craft a rich portrait of a man who was plagued by the pressure to succeed but who never lost his generous spirit.
作者介紹
Angel Au-Yeung
Angel Au-Yeung, co-author of Wonder Boy, is a reporter for the Wall Street Journal and a former staff writer for Forbes. She was born in Hong Kong and attended UC San Diego for undergrad as a cognitive neuroscience major and Columbia University for her graduate degree in journalism. She currently lives in San Francisco.
Angel Au-Yeung, co-author of Wonder Boy, is a reporter for the Wall Street Journal and a former staff writer for Forbes. She was born in Hong Kong and attended UC San Diego for undergrad as a cognitive neuroscience major and Columbia University for her graduate degree in journalism. She currently lives in San Francisco.
規格
誠品貨碼 / 2682342225006
ISBN13 / 9781911709213
ISBN10 / 1911709216
EAN貨碼 / 9781911709213
頁數 / 384
注音版 / 否
裝訂 / P:平裝
語言 / 3:英文
尺寸 / 23.4X15.3X4CM
級別 / N:無
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