Business Analytics: Communicating with Numbers | 誠品線上

Business Analytics: Communicating with Numbers

內容簡介

內容簡介 Provides 1-2 semesters of business analytics content that takes a holistic approach to data analytics. Includes a real life case in each chapter, uses big data sets, writing with data and sample reports, and a unique (4 chapters) emphasis on data mining.

作者介紹

作者介紹 Sanjiv Jaggia現職：California Polytechnic State UniversityAlison Kelly現職：Suffolk UniversityKevin Lertwachara現職：California Polytechnic State UniversityLeida Chen現職：California Polytechnic State University

產品目錄

產品目錄 Ch 1 Introduction to Business Analytics Ch 2 Data Management and Wrangling Ch 3 Data Visualization and Summary Measures Ch 4 Probability and Probability Distributions Ch 5 Statistical Inference Ch 6 Regression Analysis Ch 7 Advanced Regression Analysis Ch 8 Introduction to Data Mining Ch 9 Supervised Data Mining: k-Nearest Neighbors and Naïve Bayes Ch10 Supervised Data Mining: Decision Trees Ch11 Unsupervised Data Mining Ch12 Forecasting with Time Series Data Ch13 Introduction to Prescriptive Analytics Appendix A Big Data Sets: Variable Description and Data Dictionary Appendix B Getting Started with Excel and Excel Add-Ins Appendix C Getting Started with R Appendix D Statistical Tables Appendix E Answers to Selected Exercises

商品規格

最佳賣點

最佳賣點 : 統計方法與資料分析