Essentials of Corporate Finance (10 Ed.) | 誠品線上

Essentials of Corporate Finance (10 Ed.)

內容簡介

內容簡介 Ross, Essentials of Corporate Finance, 10e, focuses on what undergraduate students with widely varying backgrounds and interests need to carry away from a core course in business or corporate finance. The goal is to convey the most important concepts and principles at a level that is approachable for the widest possible audience. To achieve this goal, subjects are distilled down to its bare essentials (hence, the name of this book), while retaining a decidedly modern approach to finance. Also, understanding the ""why"" is just as important, if not more so, than understanding the ""how""-especially in an introductory course. Readability and pedagogy are key. Essentials is written in a relaxed, conversational style that invites the students to join in the learning process rather than being a passive information absorber. Essentials downplays purely theoretical issues and minimizes the use of extensive and elaborate calculations to illustrate points that are either intuitively obvious or of limited practical use. There are three basic themes visible throughout Essentials: emphasis on intuition commonsense, a unified valuation approach, and a managerial focus.

作者介紹

作者介紹 Randolph W. Westerfield現職：University of Southern CaliforniaBradford D. Jordan現職：University of Kentucky

產品目錄

產品目錄 PART I: OVERVIEW OF FINANCIAL MANAGEMENT Ch 1 Introduction to Financial Management PART II: UNDERSTANDING FINANCIAL STATEMENTS AND CASH FLOW Ch 2 Financial Statements, Taxes, and Cash Flow Ch 3 Working with Financial Statements PART III: VALUATION OF FUTURE CASH FLOWS Ch 4 Introduction to Valuation: The Time Value of Money Ch 5 Discounted Cash Flow Valuation PART IV: VALUING STOCKS AND BONDS Ch 6 Interest Rates and Bond Valuation Ch 7 Equity Markets and Stock Valuation PART V: CAPITAL BUDGETING Ch 8 Net Present Value and Other Investment Criteria Ch 9 Making Capital Investment Decisions PART VI: RISK AND RETURN Ch10 Some Lessons from Capital Market History Ch11 Risk and Return PART VII: LONG-TERM FINANCING Ch12 Cost of Capital Ch13 Leverage and Capital Structure Ch14 Dividends and Dividend Policy Ch15 Raising Capital PART VIII: SHORT-TERM FINANCIAL MANAGEMENT Ch16 Short-Term Financial Planning Ch17 Working Capital Management PART IX: TOPICS IN BUSINESS FINANCE Ch18 International Aspects of Financial Management

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