What Is Fifa For? | 誠品線上

What Is Fifa For?

內容簡介

內容簡介 A wide-ranging look at football's powerful but controversial governing body. Football is the world's most popular sport and truly a global phenomenon. As a result, it attracts huge sums of money from its advertisers, sponsors and broadcasters, much of which flows to FIFA, the sport's international governing body. So, given its decidedly chequered history, the question of what FIFA is for is crucial to the game's future. Examining the organisation's successes such as the explosion of interest in the women's game, alongside its failures and continuing crises over corruption and ethics, Alan Tomlinson asks: what will it take for FIFA to genuinely live up to its own mission of integrity, fair play and accessibility?

作者介紹

作者介紹 Alan Tomlinson is Emeritus Professor of Leisure Studies at the University of Brighton UK and a pioneer of critical sport and leisure research, blending cultural studies with investigative and in-the-field research. He has been writing about FIFA since the big money started to flow in the 1980s and has written extensively on sport and leisure themes.

商品規格

活動

• 4/21前 外文日｜單筆滿$1,200享9折
• 4/24前 全站滿$1,500享92折
• 4/24前 全站滿$3,000享9折