Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us about Who We Really Are | 誠品線上

Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us about Who We Really Are

作者 Seth Stephens-Davidowitz
出版社 HARPERCOLLINS PUBLISHERS
商品描述 Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us about Who We Really Are:☉亞馬遜資訊管理類書籍排行冠軍結合了《精準預測》(TheSignalandtheN

內容簡介

內容簡介 An Economist Best Book of the YearA PBS NewsHour Book of the YearAn Entrepeneur Top Business BookAn Amazon Best Book of the Year in Business and LeadershipNew York Times BestsellerForeword by Steven Pinker, author of The Better Angels of our NatureBlending the informed analysis of The Signal and the Noise with the instructive iconoclasm of Think Like a Freak, a fascinating, illuminating, and witty look at what the vast amounts of information now instantly available to us reveals about ourselves and our world—provided we ask the right questions.By the end of an average day in the early twenty-first century, human beings searching the internet will amass eight trillion gigabytes of data. This staggering amount of information—unprecedented in history—can tell us a great deal about who we are—the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?Investigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential—revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health—both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world."

商品規格

書名 / Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us about Who We Really Are
作者 / Seth Stephens-Davidowitz
簡介 / Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us about Who We Really Are:☉亞馬遜資訊管理類書籍排行冠軍結合了《精準預測》(TheSignalandtheN
出版社 / HARPERCOLLINS PUBLISHERS
ISBN13 / 9780062390851
ISBN10 / 0062390856
EAN / 9780062390851
誠品26碼 / 2681448435005
頁數 / 354
注音版 /
裝訂 / H:精裝
語言 / 3:英文
尺寸 / 20.8X14X2.8CM
級別 / N:無