Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty | 誠品線上

Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty

作者 Michael Dart
出版社 Macmillan Publishing Services
商品描述 Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty:,{:name=>"內容簡介",:description=>"Comparedto25yearsago,today’sretailex

內容簡介

內容簡介 Compared to 25 years ago, today’s retail experience is a world apart. Almost anything can be ordered, delivered and picked up rapidly, often customized to personal preferences at no extra cost. The smartphone has created a world of limitless consumer expectation and logistical possibility. So how much further can it go? What will the retail experience look like in ten, twenty, or even fifty years–and how should companies, big and small, be preparing?Amazon may still loom large, say industry experts Robin Lewis and Michael Dart, but now they’ll actually be profitable, as mobile shopping becomes the norm. More importantly, the primacy of access over ownership, and experience over material goods, will force retailers to transform their offerings. Demographic trends, like the glut of seniors and the declining marriage rate, and societal trends, like income polarization and continued urbanization, will have surprising effects on which brands and products take center stage. And the double-edged sword of technology will be fully apparent: no more cards or cash, but pervasive fear of fraud and surveillance from the dark Web and the rise of A.I..In their previous book, The New Rules of Retail, Lewis and Dart predicted nearly every defining characteristic of today’s marketplace–and the industry snapped it up in two editions. Now, in Retail's Seismic Shift, they do the same for the next era, where retailers will have to be ready for anything.

作者介紹

作者介紹 Michael DartMichael Dart is a Principal, Head of Private Equity & Strategy at Kurt Salmon Associates, a global management consulting firm specializing in retail, consumer products, and healthcare. He was recognized by Consulting Magazine in 2010 as one of the Top 25 Consultants. Prior to joining KSA Michael was a partner at Bain & Co. working in the San Francisco and Chicago offices and founding their South African office in 1994. Michael was educated at University College, Oxford University in England and subsequently received the Thouron Fellowship which provided him with a full scholarship to The Wharton School Of Business, University of Pennsylvania.Robin LewisRobin Lewis is the CEO of THE ROBIN REPORT, a knowledge-based, multi-media strategic report for C-level executives in the retail industry. He was the founder of the Goldman Sachs retail consulting subsidiary, Vantage Marketplace, which provides clients with strategic information and consulting on all sectors of retailing worldwide. Prior to Goldman Sachs, he was Vice President and Executive Editor of Women's Wear Daily, where he originated and led Fairchild's Strategic Information Services and the WWD CEO Summit series. He has consulted for Kohl’s, Bloomingdale’s, JC Penney, Macy’s, Liz Claiborne, Estee Lauder, Ralph Lauren, Sara Lee, and financial firms such as Bear Stearns and The Carlyle Group. He serves on the Board of Governors for the Fashion Institute of Technology, the Board of Directors for the Fashion Group International.

商品規格

書名 / Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty
作者 / Michael Dart
簡介 / Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty:,{:name=>"內容簡介",:description=>"Comparedto25yearsago,today’sretailex
出版社 / Macmillan Publishing Services
ISBN13 / 9781250142856
ISBN10 / 1250142857
EAN / 9781250142856
誠品26碼 / 2681466457003
裝訂 / 精裝
頁數 / 256
語言 / 英文
級別 /
尺寸 / 21X14CM