A Practical Guide to Competitive Intelligence | 誠品線上

A Practical Guide to Competitive Intelligence

作者 Philip Britton ; Zena Applebaum ; Alysse Nockels
出版社 Ingram International Inc
商品描述 A Practical Guide to Competitive Intelligence:,Writtenbypracticingcompetitiveintelligenceprofessionals,APracticalGuidetoCompetitiveIntelligencediscussestherea

內容簡介

內容簡介 Written by practicing competitive intelligence professionals, A Practical Guide to Competitive Intelligence discusses the real-life problems that CI professionals encounter. The authors cover how to speak the language of your company (hint: it likely doesn't match Porter's Five Forces) and examine the skills you need to get noticed, make an impact, keep your job, and get recognized.

商品規格

書名 / A Practical Guide to Competitive Intelligence
作者 / Philip Britton ; Zena Applebaum ; Alysse Nockels
簡介 / A Practical Guide to Competitive Intelligence:,Writtenbypracticingcompetitiveintelligenceprofessionals,APracticalGuidetoCompetitiveIntelligencediscussestherea
出版社 / Ingram International Inc
ISBN13 / 9798985214000
ISBN10 /
EAN / 9798985214000
誠品26碼 /
裝訂 / P:平裝
級別 / N:無
尺寸 / 22.9X15.2X1.0CM
頁數 / 178
重量(g) / 244.9
語言 / 3:英文