首頁外文書商業行銷商務趨勢 〉Unsafe Thinking: How to Be Creative and Bold When You Need It Most
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Unsafe Thinking: How to Be Creative and Bold When You Need It Most

Unsafe Thinking: How to Be Creative and Bold When You Need It Most


作者  /  Jonah Sachs

出版社 / RANDOM CENTURY GROUP LIMITED

出版日期 / 2018/04/01

商品語言 / 英文

裝訂 / 平裝

定價 / NT$599

售價 / NT$ 599 ※ 特價商品,不再折扣

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Unsafe Thinking: How to Be Creative and Bold When You Need It Most 其它優惠/消息


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內容簡介

處於瞬息萬變的現代社會,安全思考術只會讓你停滯不前,唯有「危險思考術」能助你脫困!
「一本教你如何質疑慣例、挑戰現狀、解放創新的迷人之作」─《反叛, 改變世界的力量》作者亞當.格蘭特

‘An array of fresh insights on creativity, motivation and staying in “flow”.’ Daniel H. Pink, author of Drive and To Sell Is Human

Safe thinking is everywhere. It defines our everyday routines, work habits and ideas. There’s just one problem with it: in a world of constant change, it ultimately lets us down.


In Unsafe Thinking, creativity guru Jonah Sachs demonstrates that the most remarkable and trail-blazing individuals – from the maverick Google programmer who came up with Gmail, to the Colombian mayor who employed mime artists to transform his city’s traffic problem – are those who reject the lure of what they already know. He draws on cutting-edge psychology and neuroscience to uncover the mental processes that lead to successful innovation. And he reveals how you too can learn to adopt the boldly innovative mindset that will help you thrive in life and in business.

‘An enchanting book about how to question the conventional, challenge the status quo, and unlock the creative solutions right under your nose.’ Adam Grant, author of Originals

‘A blazingly original book . . . Destined to become a classic.’ Mary Karr, author of The Liars’ Club

‘Practical and truly entertaining . . . A must-read for anyone facing a changing world.’ Jonah Berger, author of Contagious







詳細資料

誠品26碼 /2681550129007
ISBN 13 /9781847942104
ISBN 10 /1847942105
EAN /9781847942104

頁數320
尺寸23.4X15.3CM
裝訂平裝
級別
語言英文




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