首頁外文書設計商業設計 〉Upstart! Visual Identities for Start-Ups and New Businesses
商品訊息
作者書籍
Upstart! Visual Identities for Start-Ups and New Businesses

Upstart! Visual Identities for Start-Ups and New Businesses


作者  /  Gestalten/ Anna Sinofzik/ Ed.

出版社 / DIE GESTALTEN VERLAG GMBH & Co. KG

出版日期 / 2018/09/30

商品語言 / 英文

裝訂 / 精裝

定價 / NT$1,800

售價 / 79折, NT$ 1,422

※ 有庫存可銷售


Upstart! Visual Identities for Start-Ups and New Businesses 其它優惠/消息


introduction all_character


內容簡介

新創產業的興起讓大眾注意到創意的無限可能,這一點也反應在各個產業的視覺設計上,對於某個品牌的印象常常取決於看到品牌視覺的那一刻,也因此視覺設計不僅是各家爭艷場域,也是為未來鋪路的關鍵。

本書則收集了許多在視覺上讓人眼睛一亮的品牌,從一張便條紙、集點卡、筆、包裝紙、菜單,到店鋪的室內設計、餐車設計,無一不讓人感受到設計師的巧思,其中的顏色搭配、設計理念、整體呈現,也就成了該品牌和顧客溝通的橋梁。

在書中你會看見,都市中的餐廳、花店,街道旁的餐車設計,和設計師如何將設計從車身延伸到包裝、和招牌,甚至你可以看見山上農場的商品包裝設計,如此突出。

作者ANNA SINOFZIK是自由作家、文化編輯、設計評論家,和許多出版社、品牌都是合作夥伴。

Upstart! showcases an exciting range of visual identities for start-ups and young businesses.

Upstart! presents fresh branding ideas for entrepreneurs and designers. To stand out in a land of consumerist plenty, the new generation of small business entrepreneurs has learned to set high design standards. Poised between playfulness and professionalism, their holistic visual identity concepts become an integral part of their core business. From hemp farmers to local box clubs to eyelash extension services, fresh startups and spin-offs from all sorts of sectors present themselves as inventively and stylesavvily as ever before. Communicating through vivid visual languages that unfold across media applications, they involve the customer in authentic styles and stories.

Upstart! explores the contemporary startup scene’s manifold ventures. With a focus on creativity and transformational branding ideas, the compilation covers classic stationery designs, innovative merchandise, interior concepts, and fresh digital applications that have been skillfully orchestrated to leverage business.













詳細資料

誠品26碼 /2681651363003
ISBN 13 /9783899559545
ISBN 10 /3899559541
EAN /9783899559545

頁數256
尺寸28X24CM
裝訂精裝
級別
語言英文


商業設計產品推薦

Captivating Forms: Structural Package Design in Japan

齊藤香/ 編

NT$1,800

9折, NT$1,620




Share/Save/Bookmark

查看全台書店有無此商品

 

熱銷商品