首頁外文書商業行銷企業管理 〉Dream Teams: Working Together Without Falling Apart
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Dream Teams: Working Together Without Falling Apart

Dream Teams: Working Together Without Falling Apart


作者  /  Shane Snow

出版社 / PORTFOLIO

出版日期 / 2018/06/05

商品語言 / 英文

裝訂 / 精裝

定價 / NT$599

售價 / NT$ 599 ※ 特價商品,不再折扣

※ 有庫存可銷售


Dream Teams: Working Together Without Falling Apart 其它優惠/消息


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內容簡介

暢銷書《聰明捷徑》作者申恩.史諾(Shane Snow) 最新著作,揭露團隊分崩離析的原因,以及為何有些合作團隊可以衝破萬難而獲致成功。

亞馬遜”小型企業行銷類”新書排行第一!

一加一大於二,就是最佳團隊的寫照,但是為什麼合作這麼容易失敗?作者透過歷史、神經科學、心理學以及商業管理的分析,探索團隊合作失敗與成功的因素。

在這本《夢幻團隊》(Dream Teams)中,你將學習到:
●歷史上的烏合之眾,不管是球隊、新創企業甚至海盜,之所以成為團隊典範的原因。
●德國戴姆勒汽車與美國克萊斯勒的企業聯姻,為何最終以失敗收場?而著名的嘻哈音樂組合武當派(Wu-Tang Clan)成功的因素又是什麼?
●萊特兄弟之間的日常爭論,對我們在解決問題上有什麼樣的幫助?
●為女權、公民權努力的人們,如何在合作中達成目標?雜牌軍為何最後打了勝仗?
●歷史上成功的社會運動,合作機制的關鍵是什麼?

這本充滿娛樂特質且勢必引起廣泛討論的書,將會改變你對進步與合作的看法。

Award-winning entrepreneur and journalist Shane Snow reveals the counterintuitive reasons why so many partnerships and groups break down--and why some break through.

The best teams are more than the sum of their parts, but why does collaboration so often fail to fulfill this promise? In Dream Teams, Snow takes us an adventure through history, neuroscience, psychology, and business, exploring what separates groups that simply get by together from those that get better together.

You'll learn:
●How ragtag teams--from soccer clubs to startups to gangs of pirates--beat the odds throughout history.
●Why DaimlerChrysler flopped while the Wu-Tang Clan succeeded, and the surprising factor behind most failed mergers, marriages, and partnerships.
●What the Wright Brothers' daily arguments can teach us about group problem solving.
●Pioneering women in law enforcement, unlikely civil rights collaborators, and underdog armies that did the incredible together.
●The team players behind great social movements in history, and the science of becoming open-minded.

Provocative and entertaining, Dream Teams is a landmark work that will change the way we think about people, progress, and collaboration.








詳細資料

誠品26碼 /2681554811007
ISBN 13 /9780735217799
ISBN 10 /0735217793
EAN /9780735217799

頁數256
尺寸22.9X15.2CM
裝訂精裝
級別
語言英文
成份0.00




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