首頁外文書社科亞洲研究 〉Faked in China: Nation Branding, Counterfeit Culture, and Globalization
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Faked in China: Nation Branding, Counterfeit Culture, and Globalization

Faked in China: Nation Branding, Counterfeit Culture, and Globalization


作者  /  Fan Yang

出版社 / INDIANA UNIVERSITY PRESS

出版日期 / 2016/01/30

商品語言 / 英文

裝訂 / 平裝

定價 / NT$1,050

售價 / 9折, NT$ 945

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Faked in China: Nation Branding, Counterfeit Culture, and Globalization 其它優惠/消息


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內容簡介

Faked in China is a critical account of the cultural challenge faced by China following its accession to the World Trade Organization in 2001. It traces the interactions between nation branding and counterfeit culture, two manifestations of the globalizing Intellectual Property Rights (IPR) regime that give rise to competing visions for the nation. Nation branding is a state-sanctioned policy, captured by the slogan "From Made in China to Created in China," which aims to transform China from a manufacturer of foreign goods into a nation that creates its own IPR-eligible brands. Counterfeit culture is the transnational making, selling, and buying of unauthorized products. This cultural dilemma of the postsocialist state demonstrates the unequal relations of power that persist in contemporary globalization.







詳細資料

誠品26碼 /2681311389008
ISBN 13 /9780253018465
ISBN 10 /0253018463
EAN /9780253018465

頁數256
裝訂平裝
級別
類別中國研究
語言英文
成份




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