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Economics: An A-Z Guide

Economics: An A-Z Guide


作者  /  Matthew Bishop

出版社 / PROFILE BOOKS LTD

出版日期 / 2016/06/01

商品語言 / 英文

裝訂 / 平裝

定價 / NT$550

售價 / 77折, NT$ 424

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Economics: An A-Z Guide 其它優惠/消息


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內容簡介

這是一本收錄經濟學術語、重要觀念與人物的經濟學入門書。

經濟學就在我們身邊,影響我們生活的每一個層面,但是一般人要如何理解經濟學到底在做什麼,它如何支撐我們每天所做的重要決定,以及它如何隨著時序不斷演變?

本書的部分內容來自於《經濟學人》的經濟學指南,以簡明、機智的文字,長短適中的內容解釋經濟學概念、術語與重要人物。例如:動物本能(Animal Spirits)、以物易物(Barter)、自相殘殺(Cannibalise)、經濟人(Economic man)、先佔優勢(First-mover advantage)、劣幣驅逐良幣(Gresham’s Law)…等。

如果你要理解一個國家的國際收支平衡(BoP: Balance of Payment)是件多麼重要的事,通縮(deflation)總是不妙的,凱因斯(John Maynard Keynes)與傅利曼(Milton Friedman)在經濟學的影響力,這本書都會給你答案。

Economics is all around us, essential to every aspect of our lives.

But just how much does the average person understand about what Economics is for, how it underpins crucial decisions taken every day and how it continues to evolve?

Step forward the Economist's guide to Economics, written with the clarity and wit for which the newspaper is renowned and featuring bite-sized overviews of the most important economic ideas, concepts and terms.

If you need to understand why a country's balance of payments is such a big deal, whether deflation is always a bad thing, or exactly why John Maynard Keynes or Milton Friedman were so influential, then dipping into this A-Z Guide will provide the answers.

Primer, glossary, dictionary and reference, this book offers everything you always wanted to know about Economics, but perhaps were afraid to ask.

An Economist Book, published in association with the Economist.







詳細資料

誠品26碼 /2681311977007
ISBN 13 /9781781254189
ISBN 10 /1781254184
EAN /9781781254189

頁數352
尺寸19.8X12.9CM
裝訂平裝
級別
語言英文
成份




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