首頁外文書商業行銷金融會計 〉The Economist Guide to Financial Management (3 Ed.)
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The Economist Guide to Financial Management (3 Ed.)

The Economist Guide to Financial Management (3 Ed.)


作者  /  John Tennent

出版社 / THE ECONOMIST BOOKS

出版日期 / 2017/09/07

商品語言 / 英文

裝訂 / 平裝

定價 / NT$825

售價 / 9折, NT$ 743

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The Economist Guide to Financial Management (3 Ed.) 其它優惠/消息


introduction all_character


內容簡介

The world of finance can be a minefield for the unwary. Without training, very few managers are prepared for the challenges of dealing with management reports, budgets and capital proposals, and find themselves embarrassed by their lack of understanding.

This classic book, now in its third edition, supplies a step-by-step guide to the whole territory: 'how to assemble a budget', 'how to read variances on a report', 'how to construct a proposal to invest in new equipment'.

By examining the actual things that managers have to do, each chapter explores the range of principles that can be applied, illustrates practical techniques and provides general guidance.

The book will help the reader understand financial jargon, financial statements, management accounts, performance measures, budgeting, costing, pricing, decision-making and investment appraisal. New material brings this edition up to date with chapters on crowdfunding and the influence of global uncertainty on the best-laid financial plans.







詳細資料

誠品26碼 /2681440071003
ISBN 13 /9781781259146
ISBN 10 /1781259143
EAN /9781781259146

頁數336
尺寸21.6X13.5CM
裝訂平裝
級別
語言英文
成份0.00




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