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The Network Imperative: How to Survive and Grow in the Age of Digital Business Model

The Network Imperative: How to Survive and Grow in the Age of Digital Business Model


作者  /  Barry Libert/ Megan Beck/ Jerry Wind

出版社 / HARVARD BUSINESS SCHOOL PRESS

出版日期 / 2016/06/28

商品語言 / 英文

裝訂 / 精裝

定價 / NT$799

售價 / NT$ 799 ※ 特價商品,不再折扣

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The Network Imperative: How to Survive and Grow in the Age of Digital Business Model 其它優惠/消息


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內容簡介

Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn’t unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening.

So the question isn’t whether your organization needs to change, but when and how much.

The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers.

Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model.

The Network Imperative, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age.







詳細資料

誠品26碼 /2681427716002
ISBN 13 /9781633692053
ISBN 10 /1633692051
EAN /9781633692053
頁數256
尺寸23.6X16X2.8CM
裝訂精裝
級別
語言英文
成份0.00




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