首頁外文書商業行銷企業管理 〉The Real-Life MBA: Your No-Bs Guide to Competing, Team-Building, and Getting Ahead in Business Today
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The Real-Life MBA: Your No-Bs Guide to Competing, Team-Building, and Getting Ahead in Business Today

The Real-Life MBA: Your No-Bs Guide to Competing, Team-Building, and Getting Ahead in Business Today


作者  /  Jack Welch/ Suzy Welch

出版社 / HARPERCOLLINS PUBLISHERS

出版日期 / 2015/04/14

商品語言 / 英文

裝訂 / 平裝

定價 / NT$630

售價 / 9折, NT$ 567

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The Real-Life MBA: Your No-Bs Guide to Competing, Team-Building, and Getting Ahead in Business Today 其它優惠/消息


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內容簡介

The business titans and #1 New York Times bestselling authors of Winning return with a modern, essential guide for everyone in business today—and tomorrow—that explores the most pressing challenges related to creating winning strategies, leading and managing others, and building a thriving career.

In the decade since their blockbuster international bestseller Winning was published, Jack and Suzy Welch have dug deeper into business, traveling the world consulting to organizations of every size and in every industry, speaking before hundreds of audiences, working closely with entrepreneurs from Mumbai to Silicon Valley, and, in 2010, starting their own fully accredited online MBA program, which now has approximately 1,000 students enrolled. Over the same time frame, Jack has advised more than seventy-five companies through private equity, and dozens more in a senior advisory role at IAC. Now, Jack and Suzy Welch draw on their experiences to address the biggest problems facing modern management—and offer pragmatic solutions to overcome them.

Going beyond theories, concepts, and ideologies, they tackle the real stuff of work today. When you get down to it, they argue, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. Work is a grind. We just got whacked. My boss is driving me nuts. I’m stuck in career purgatory. My team has lost its mojo. IT is holding us hostage. Our strategy is outdated the day we launch it. We don’t know what our Chinese partners are talking about. We’re just not growing. These are some of the day-to-day issues the Welches take on. Coupled with Jack’s years of iconic leadership and Suzy’s insights as former editor of the Harvard Business Review, their new database of knowledge infuses The Real Life MBA with fresh, relevant stories and equally powerful solutions that every manager at any level can use right now.







詳細資料

誠品26碼 /2680951426005
ISBN 13 /9780062390639
ISBN 10 /0062390635
EAN /9780062390639

頁數256
裝訂平裝
級別
語言英文


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