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Business Communication: Developing Leaders for a Networked World (2 Ed)

Business Communication: Developing Leaders for a Networked World (2 Ed)


作者  /  Peter Cardon

出版社 / 美商麥格羅希爾國際股份有限公司台灣分公司

出版日期 / 2016/01/13

商品語言 / 英文

裝訂 / 平裝

定價 / NT$1,180

售價 / 9折, NT$ 1,062

※ 無庫存


Business Communication: Developing Leaders for a Networked World (2 Ed) 其它優惠/消息


introduction all_character catelog


內容簡介

Establishing Credibility as a Central Theme—Since professional success depends on managing and working within professional relationships, this textbook uses credibility or trust as a central principle throughout. Cardon’s Chapter 1 establishes the importance of credibility, and then waves principles such as relationship-building, emotional intelligence, and listening throughout the book. Credibility is considered a key leadership attribute in today’s networked world.

Forward looking vision built on tradition—Business Communication: Developing Leaders for a Networked World stays true to core business communication principles established over many decades. Yet it also goes beyond traditional texts by its inclusion of the latest communication practices facilitated by communication technologies and its enhanced coverage of increasingly important business communication topics







詳細資料

誠品26碼 /2681301168002
ISBN 13 /9789814714655
ISBN 10 /9814714658
EAN /9789814714655

頁數539
尺寸27.6X21.7X2CM
裝訂平裝
級別
語言英文
成份




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